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TLDR Attribution may become the next major controversy in tech. As AI shopping assistants, creators, affiliates, and retail media platforms all compete for credit, the gap between attribution and incrementality is widening. Attribution measures who touched the customer. Incrementality measures who changed the outcome. In the AI commerce era, the
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The first wave of enterprise generative AI was obsessed with chatbots. That made sense. A chat window is familiar. It is easy to demo. It gives teams a fast way to show that a large language model can answer questions, summarize documents, and sound useful in front of executives. The
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When I started building NanoAgent, my goal was not to create another AI chat interface. I wanted a practical coding agent that could live inside a real developer workflow: a terminal, a desktop app, an editor, and eventually CI. NanoAgent was built to understand repositories, inspect files, plan changes, edit
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The Moment Right Before the Ice Cracks What Physics Knows About Thinking That Most AI Architecture There's a moment in a phase transition almost nobody pays attention to, because nothing looks like it's happening. Water sitting at exactly zero degrees isn't frozen and isn&
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The massive project will output 1.6GW of solar power upon startup, enough to power 315,000 homes. Ron Jenkins/Getty Images Google has struck a deal to purchase a major solar project's entire electrical output to offset its fossil fuel emissions, The Financial Times reports. The search
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If employers across the economy are to prevent a damaging, AI-driven "anticipatory exodus" of white-collar workers, they will need to bridge the "confidence gap" and actively mitigate fears that such jobs are surplus to requirements, experts say. As Tina Shah Paikeday, a Researcher at the Drucker
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Payoneer announced the opening of its new innovation hub in Gurugram, serving as a key centre for technology development and business operations. The Gurugram hub is currently home to teams spanning engineering, go-to-market, and Workforce Management, with plans to continue growing as Payoneer invests in innovation and global growth. The
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“Every year $5 trillion, or 800 trillion yen, you might think that’s a lie, but I am confident that’s what it will cost.” That was Masayoshi Son on Tuesday, at SoftBank’s annual corporate conference in Tokyo, telling the room what building artificial intelligence will require each year
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Ericsson booked SEK 52.7bn of revenue in the second quarter, down 6% from SEK 56.1bn a year earlier, as weaker patent licensing income and currency movements outweighed growth in a handful of regional markets. The Swedish equipment maker published the figures on Tuesday morning. Profit, however, went the
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Editorial independence is core to our work. Some links may earn us a commission, without influencing our opinions. Nothing Phone 4b is now available for purchase in India. Check price, features, availability, and sale offers. Ijaj Khan is a technology journalist and Senior Content Producer at Hindustan Times, with over
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Members of the so-called Department of Government Efficiency (DOGE) who were working at the Department of Housing and Urban Development (HUD) used artificial intelligence to inform policy decisions. Now, the agency appears to be denying Freedom of Information Act requests for information on the development and use of AI tools,
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Lauren Feiner is a senior policy reporter at The Verge, covering the intersection of Silicon Valley and Capitol Hill. She spent 5 years covering tech policy at CNBC, writing about antitrust, privacy, and content moderation reform. New hyperscale data centers can’t set up shop in New York for up
