AI startup Sereact lands €25M to give dumb robots better brains

Stuttgart, Germany-based Sereact has secured €25mn to advance its embodied AI software that enables robots to carry out tasks they were never trained to do. 

“With our technology, robots act situationally rather than following rigidly programmed sequences. They adapt to dynamic tasks in real-time, enabling an unprecedented level of autonomy,” said Ralf Gulde, CEO and co-founder of Sereact (short for “sense, reason, act”).

Early Spotify and Klarna-backer Creandum led the Series A round. Existing investors Point Nine and Air Street Capital also chipped in as did several prominent angel investors. These include former Formula 1 World Champion Nico Rosberg, ex-DeepMind product lead Mehdi Ghissassi, and past Skype exec Ott Kaukver.

Typically, robots — like those Roomba vacuum cleaners — are hard-coded. This means they follow exact instructions that enable them to repeat specific tasks. 

Sereact’s eembodied AI, however, acts like a robot’s brain, allowing them to analyse and even ...