What is Tokenmaxxing, and why should businesses care about it?

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The past two years have seen unprecedented adoption of generative AI. This was driven largely by LLM platforms such as Claude, which reported 28 million paying US customers in March.

Senior VP of Engineering at Vanta.

In the corporate world and startups, this has put the pressure on companies to invest in AI, to keep up with the latest models and bolster productivity and efficiency. But now that the world has adopted AI, a stark readiness gap is emerging as governance and AI skills lag behind. AI fluency is now a baseline expectation for employees as leaders feel the pressure to prove the returns on their hefty investments.

Tokenmaxxing is the latest AI trend to come under fire as businesses want employees to use more AI in their work. In essence, this means boosting AI input to maximize AI output. On the surface, it sounds efficient and harmless. But underneath,...

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