Urban Outfitters moves Sterling OMS to AlloyDB for PostgreSQL

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Editor’s note: Urban Outfitters, Inc. (URBN) recently completed a major infrastructure upgrade, migrating its IBM Sterling Order Management System (Sterling OMS) from an Oracle database to Google Cloud's AlloyDB for PostgreSQL. This strategic move, a testament to the growing partnership between Google Cloud and IBM, delivers significant benefits for URBN, paving the way for increased efficiency, reduced costs, and a future-proofed technology landscape. This success story showcases how businesses can leverage AlloyDB for PostgreSQL to modernize their databases and unlock new levels of performance and scalability.


In the fast-paced world of retail, order management is the backbone of a seamless customer experience. Urban Outfitters, Inc. (URBN) relies on IBM Sterling Order Management System (Sterling OMS) as the nerve center of its global ecommerce operations, orchestrating everything from order capture and real-time inventory tracking to fulfillment optimization and post-purchase logistics. This system helps ensure that URBN can efficiently process millions...

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