The gaming site sponsored by Walmart lays off its editorial staff
Jay Peters is a senior reporter covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at Techmeme.
Restart, a games media website launched in late 2024 that was sponsored by Walmart, has laid off its “entire editorial team,” according to a Friday post from Brandy Berthelson, the site’s former editor-in-chief. Other staffers havealsoposted about being laid off.
Restart is operated by Moonrock, a content marketing agency, though its editorial mission page says it’s “powered” by Walmart. That page outlines how Walmart is (or was) involved:
When we mention a game, we’ll provide purchase links that will take you to Walmart using a partner tracking code. This link provides us with 0% of the sale if you decide to buy the product, but it does help Walmart see exactly how customers arrived at the product.According to that page, Restartoperated as an...
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