The 2025 Work Trend Index Annual Report: The Year the Frontier Firm Is Born

The 2025 Work Trend Index Annual Report, titled “The Year the Frontier Firm Is Born,” explores the transformative impact of AI on business and knowledge work. This comprehensive report delves into how AI is reshaping organizations, creating new roles, and redefining workflows. “Frontier Firms” are redefining how we perceive teamwork by synergizing human judgment and AI agents.

Understanding Frontier Firms

The term “Frontier Firm” refers to companies that are seamlessly integrating AI into their workforce, revolutionizing traditional operations. According to the Work Trend Index, these firms are twice as likely to be thriving as their counterparts. This success is reflected in the optimistic outlook of their employees—93% of workers in these firms feel positive about the future, compared to 77% in other companies.

Becoming a Frontier Firm

The journey to becoming a Frontier Firm involves three different levels of maturity:

1. Human with Assistant: AI acts as an assistant, helping ...