Samsung’s Galaxy S25 Phones Once Again Lean Heavily on AI

Samsung's latest Android smartphones may give you déjà vu. The company showed off the new Galaxy S25 series at its Galaxy Unpacked event today in San Jose, California. Samsung has once again loaded its flagship phones with artificial intelligence capabilities, and while many of those features are tricks we've seen before—even almost a decade ago—they have now been infused with large language models that make them more effective.

No, really. One of the Galaxy S25 Ultra's stylus features is being rebranded from “Smart Select” to “AI Select,” and a Samsung executive joked, “Smart Select really wasn't that smart,” highlighting the efficacy of the new multimodal LLMs powering the feature (and the lengths these companies go to make every little feature sound “smart”).

The Galaxy S25 range is comprised of the Galaxy S25 ($800), Galaxy S25+ ($1,000), and Galaxy ...