New MacBook Pro Features Apple’s M4 AI Chip

Three versions of the MacBook Pro, starting at $1,599, come out Oct. 30. The higher end of the professional line is aimed at developers and engineers.

Apple has officially unveiled the 2024 MacBook Pro, powered by its most advanced chip to date, the M4.

Available for preorder now, the new MacBook Pro joins the refreshed iMac and Mac mini in adopting the M4 processors, signaling a leap forward in speed and AI capabilities. Promising enhanced performance across all three configurations, Apple says the new device will launch Nov. 8 at a starting price of $1,599.

“MacBook Pro is an incredibly powerful tool that millions of people use to do their life’s best work, and today we’re making it even better,” John Ternus, Apple’s senior vice president of Hardware Engineering, said in a press release.

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