Chinese social media app RedNote is the number one app as TikTok ban looms

With TikTok likely just days away from being banned in the US, the app’s users are pushing some previously little-known apps to the top of Apple and Google’s stores. The app that has so far seemed to benefit the most is a Chinese social media app called “RedNote” or Xiaohongshu, which translates to "little red book."

The TikTok-like app for shortform video is currently the number one app in Apple’s App Store and is in the 34th spot in Google’s Play Store. RedNote has been gaining popularity as many TikTok creators have begun posting about their experiences trying out the Chinese app. Meanwhile, over on RedNote, a number of creators have shared videos about welcoming “TikTok refugees” to the service.

The app is set up very much like TikTok, with the ability to vertically scroll through feeds of shortform videos based ...