Apple hit with false advertising lawsuit over Apple Intelligence delays

What just happened? If you're going to promote something, make sure it lives up to the promises you make. Apple, for example, is being sued over Apple Intelligence features it advertised and has since delayed. Cupertino removed ads for the upgraded version of Siri, but they had already been running for several months.

The suit, filed Wednesday in US District Court in San Jose, highlights ads for the iPhone 16 that promised a more personal Siri experience thanks to the power of Apple Intelligence.

The ads in question feature The Last of Us and Game of Thrones actress Bella Ramsey demonstrating some of the upgraded Siri's capabilities. It all looks pretty impressive.

However, months after the ads had been running, Apple confirmed that the upgraded Siri would not be arriving until 2026. The company never gave any reasons for the delay.

The mess led to upheaval among Apple ...