TECH NEWS
Paisabazaar selects MoEngage to power AI-led engagement for large, diverse consumer base
Paisabazaar has partnered with MoEngage, an agentic customer data and engagement platform (CDEP), to power app-first, AI-led engagement. The partnership will enable Paisabazaar to guide users across their complete financial journey, from first visit and onboarding, to product discovery and long-term retention, using MoEngage’s Customer Data and Engagement Platform