'Super Intelligence': the president’s new term for AI, explained
President Donald Trump speaks during the 81st session of the United Nations General Assembly on September 22, 2026, in New York City. Getty Images / Michael M. Santiago
ByJohn Croxton,
Tarbell Fellow
September 23, 2026 01:20 PM ET
Trump is attempting to rebrand AI with an existing term of art.
President Donald Trump on Tuesday announced a rebranding of the term “artificial intelligence,” saying during the United Nations General Assembly that from now on, it will be called “super intelligence.”
“From this point forward, all of United States’ documents, and hopefully the world’s, will be changed to use the much more accurate term, ‘super,’ as opposed to ‘artificial’,” he said.
Though the rebrand may have been a surprise to many, superintelligence is already an established term in AI literature. It was popularized in philosopher Nick Bostrom’s 2014 bestseller Superintelligence, which defines the term...
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