Salesforce's Agentforce isn't winning over clients, KeyBanc analysts claim

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Investment bank cites messy customer data and a product that 'just isn't there'; Salesforce counters by saying it the fastest-growing product in its history

Salesforce’s flagship AI agent platform is struggling to convince customers of its value, according to an investment bank.

The SaaS giant has bet the farm on AI agents, hoping they will fetch and carry data from its systems into a conversational UI, according to its vision of headless CRM.

The cornerstone of the strategy is Agentforce, which the vendor promises will help customers build, test, deploy, manage, and orchestrate AI agents in the enterprise.

However, a report from KeyBanc Capital Markets cites its recent CIO survey, which found customers did not view the CRM plan favorably.

"Our checks and customer conversations have not been strong, nor has the feedback been on Agentforce. What we can piece together in the disclosed numbers does not signal building...

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