TECH NEWS

Razorpay Takes Indian Brands Into ChatGPT Ads With OpenAI

Razorpay has partnered with OpenAI to help Indian businesses advertise on ChatGPT through Razorpay Engage, its growth marketing platform. Engage will help brands prepare product catalogues and feeds, launch ChatGPT Ads campaigns and measure their performance.

Early participating brands include Tanishq, Fastrack, Traya, Tata Neu, Rivaah by Tanishq, Shaadi.com, Axis Max Life, Palmonas and Narsee Monjee Institute of Management Studies (NMIMS).

Razorpay has spent the past year building infrastructure designed to connect AI-led product discovery with storefronts and payments. The latest OpenAI partnership brings another piece into that stack.

From Search Keywords To Conversations

The difference between conventional search advertising and conversational discovery is not merely where an advertisement appears.

It is the context around it. Someone searching for "running shoes" gives an advertiser a relatively short signal. Someone telling an AI assistant they need running shoes for flat feet, mostly run on roads, prefer a particular price range and...

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Tell Us Which Privacy and Security Apps Are the Most Trustworthy - CNET

When you get security software, it works quietly in the background. So it’s pretty easy to forget about it, until it alerts you that it caught something. If you use or have used one in the past to keep your devices safe, we want to know what you think.

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Save $300 With All-Time Low Pricing on This Wet Dry Roborock Vacuum, but the Deal Ends Tonight - CNET

Save $300: Why waste money on a separate vacuum and mop when the Roborock F25 XT can do both? Plus, you can snag this wet-dry vacuum for just $250 right now at Amazon as part of the retailer’s October Prime Day sale. That’s $300 off the list price

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Our Favorite Portable Bose Bluetooth Speaker Is Back Down to Its Record Low Price This Prime Day - CNET

Save $59: We’ve spotted a Prime Day deal that’ll get you a Bose SoundLink Flex (2nd gen) in coral peach for $99 at Amazon thanks to a discount of $59. We’re big fans of this speaker here at CNET, and now’s your chance to find out

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CMO Chronicles: SAS’s Kunal Aman on Brand, Trust and the Stories Worth Telling

Some careers are planned. Kunal Aman‘s began with an iPhone launch. Seventeen years ago, Kunal was an engineer at Amdocs, working with telecom clients such as AT&T, when he watched Apple build months of anticipation for a phone and turn launch day into a queue around the

From Search Keywords To Conversations

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Tell Us Which Privacy and Security Apps Are the Most Trustworthy - CNET

Save $300 With All-Time Low Pricing on This Wet Dry Roborock Vacuum, but the Deal Ends Tonight - CNET

Our Favorite Portable Bose Bluetooth Speaker Is Back Down to Its Record Low Price This Prime Day - CNET

CMO Chronicles: SAS’s Kunal Aman on Brand, Trust and the Stories Worth Telling