RAMageddon Strikes Again: Amazon Raises Its Electronics Prices by Up to 60%

Talk about sticker shock. Amazon just raised the prices of some of its most popular electronics — including Kindles, Echos, Fire TVs and more — by up to 60%.

You can thank the so-called RAMageddon for the across-the-board hikes, according to a company spokesperson, who blamed the rising prices on “significant increases in memory and storage component costs.”

The hardware component shortage isn’t new. The AI industry has been gobbling up the world’s supply of memory and storage for more than a year now, hacking away at the budget laptop and smartphone industries as tech companies scramble to allocate the remaining resources in the supply chains.

Now the buck is being passed to consumers buying e-readers, smart home products and more. Amazon’s largest price hikes affected its most inexpensive electronics, making entry-level products less affordable. The Echo Dot smart speakerjumped from $50 to $80, representing a startling 60%...

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