Prime Day has served up several great deals on 4K TVs
With the quality of TVs from each year getting so close, it’s a better idea to save big on last year’s models.
by John Higgins
Jun 23, 2026, 7:30 PM UTC
John Higgins is a senior reviewer covering TVs and audio. He has over 20 years experience in AV, and has previously been on staff at Digital Trends and Reviewed.
There are three times of year that are best for buying a new TV: leading up to the Super Bowl, Black Friday, and of course now, during Amazon Prime Day. Many of the new 2026 models have been released, and while some will be seeing discounts, the majority of the best deals are going to be on last year’s TVs.
While you might feel FOMO setting in, I don’t think there’s much to worry about. The quality of TVs — from budget models up to flagships — is closer than...
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