More Than Half of Google's Top Results Missing From AI Answers, Study Finds
More than half of Google's first-page results fail to surface in AI answers, according to SearchScore AI Visibility Study.
As consumers increasingly turn to artificial intelligence (AI) platforms such as ChatGPT, Gemini, and other generative AI tools for recommendations, a majority of brands are struggling to gain visibility in AI-generated responses, according to a new study by DareAISearch.
The SearchScore AI Visibility Study found that 76.4% of brands scored below 40% in AI visibility across AI-powered search and recommendation platforms, highlighting what researchers describe as a growing gap between traditional search rankings and AI-driven discoverability.
The study analyzed 254 websites across industries during the 24-hour Product Hunt launch window of SearchScore AI, evaluating how often brands were cited, mentioned, or recommended in AI-generated responses.
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