Microsoft’s new Surface Laptop Ultra finally has a starting price (you should sit down)

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ZDNET’s key takeaways

  • The new Surface Laptop Ultra launches Oct. 18.
  • It’s thoughtfully designed but very pricey.
  • The Ultra marks a shift in where PCs are headed.

Microsoft announced a launch date for its new Surface Laptop Ultra: October 18th, with a starting price of $2,599 for the lowest-tier configuration (and going up to $6,000 from there). It dropped the news at a showcase event in San Francisco on Wednesday, attended by Satya Nadella and Jensen Huang, the CEOs of Microsoft and Nvidia, respectively.

Also: I tried the Surface Laptop Ultra at Computex, and it’s clear: Microsoft means business

I first saw the Surface Laptop Ultra at Computex in Taiwan earlier this year, armed with Nvidia’s new RTX Spark processor that runs Windows on ARM, up to 128GB of unified memory, and a premium aluminum body.

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