Inside GoodRec's Matching Engine for Pickup Sports

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Photo Courtesy: GoodRec

Booking a pickup game used to mean a group chat, a maybe-available field, and hoping enough people actually showed up.GoodRec built a platform around that mess instead of picking one sport and building outward from it, and the approach now moves more than 1 million players through the system.

What problem GoodRec set out to solve

Most sports apps start with a sport and work outward: a running app, a pickleball app, a soccer league app, then add cities one at a time. GoodRec started somewhere else, with a scheduling problem. Fields and courts sit empty on weeknights, players cancel a few hours before game time, and whoever organized the game spends more energy chasing headcounts than actually playing.

GoodRec treats every open game as a slot that needs filling, not a roster somebody has to manage by hand. Players sign up, the system finds them...

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