John Ternus starts his first day as Apple CEO with a foldable iPhone on deck and a long list of problems to solve
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The big picture: Apple is entering its fall product cycle with a foldable iPhone, a voice-aware smart display, and an updated Siri platform positioned as core parts of its artificial intelligence strategy. The launches will also provide the first major test for John Ternus, who becomes Apple's new chief executive on September 1.
Ternus is regarded inside Apple as a leaderwho can move between broad product planning and the technical details of a device, a skill Tim Cook highlighted when he announced the succession. His test now is whether he can apply that hardware focus to a company facing more than product decisions: Apple is dealing with a memory shortage, pressure on App Store revenue, employee departures, and an AI effort that has yet to match rivals. How he handles those problems...
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