Apple’s incoming CEO wants to build on the company’s film and TV run
John Ternus has spent 24 years engineering Apple’s hardware, and when he takes over as chief executive on 1 September, he inherits a company defined by iPhones and silicon rather than prestige television.
Yet one of the first things Apple’s incoming boss chose to talk about in public was neither. Speaking to reporters at the Los Angeles premiere of the fourth season of Ted Lasso this week, Ternus said he wanted to keep building on the momentum Apple has found in film and television, describing a service full of “amazing programs with great characters and stories,” according to Reuters.
It was a small remark, though a telling one. Ternus made his name as the hardware chief who oversaw the iPad and the shift to Apple silicon, and his rise to the top jobwas widely read as a bet on engineering discipline at a moment when Apple is...
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