Apple Slams Chrome Privacy And Battery Life In Spicy Switch To Safari Campaign

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Apple is urging anyone and everyone with a Mac, iPhone, or iPad to abandon Google's Chrome browser and come to the promised land that is the company's own Safari web browser. As part of a new 'Stay on Safari' campaign, Apple highlights several reasons why Safari is supposedly superior to the most popular browser on the planet, one of which is a bold battery life claim. It also released a pair of cringy videos (embedded below) and called out Chrome over privacy. This isn't Apple's first attempt to sell users on Safari through privacy-focused advertising, either.

According to Apple, Safari "sips" on battery life while Chrome "slurps," which translates into up to 5 hours more video streaming on a Mac. Depending on how closely you want to read between the lines, Apple could also be saying that Chrome sucks even if having billions of users suggests otherwise.

Beyond increased...

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Bumble says it has agreed to be taken private by Ithaca Holdings in a $1.3B deal; Ithaca co-founders Ravi Gupta and John Hegeman will become Bumble's co-CEOs

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Ahold Delhaize takes systems offline after cyberattack — global retail giant says 'cybersecurity incident' hit systems, but stores remain open

* Ahold Delhaize took systems offline after a cyberattack, though details remain limited * Disruptions affected employee services and customer-facing websites across multiple retail brands * Company is investigating the incident amid concerns of another major ransomware-related attack Ahold Delhaize has suffered a cyberattack that forced it to pull parts of its IT