85% Of Young Casual Gamers Say Gaming Connects Them With Like-Minded People: Infinix–CMR Study
Infinix–CMR study of >2000 Gen Z smartphone users finds that social connections, peer influence and self-expression shape how Gen Z games, what it plays and what it buys, setting the stage for the GT 50 Pro and its “Game Together” ecosystem
- 97% of Serious Gamers and 85% of Hyper-Casual/Casual Gamers say gaming helps them connect with like-minded people and communities.
- 92% of Serious Gamers say gaming enables them to express their personality better, while 87% say their gaming setup reflects their identity.
- 51% of Serious Gamers and 49% of Hyper-Casual/Casual Gamers stay up late to try game updates or play with friends.
India, 26 October 2026: Gaming among India’s Gen Z is shifting from an individual pursuit to a social one, according to the Infinix–CMR State of Gen Z Gaming in India study, released by Infinix India and Cyber Media Research (CMR) ahead of the GT 50 Prolaunch. Social...
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