YouTube Takes Aim At Clipper Accounts, Will Prioritize Original Shorts
Updated algorithms will "reduce the reach of content re-uploaded from other creators."
YouTube is trying to reduce the reach of clipper accounts — users who upload clips from other accounts without adding anything — within Shorts. This is pretty good news for people who like to watch fresh content without having to wade through a sea of rehashes.
The platform says it's updating recommendation algorithms to "further prioritize original content and reduce the reach of content re-uploaded from other creators." YouTube hasn't said how exactly this will work, as tech platforms are notoriously stingy when it comes to describing the inner workings of proprietary algorithms.
It did, however, say that channels that primarily aggregate pre-existing content without significant changes will "likely see less distribution within the Shorts feed." This doesn't mean that re-uploads will be limited across the board, but YouTube wants people to add "real value" through "original commentary,...
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