Your brand ranks on Google, but would AI actually recommend it? The new battle for digital visibility

By Kartik Sharma, Founder, RankinLLM.ai

For a long time, digital visibility came down to one number: where you sat on Google. Land on page one and you got the clicks, the traffic, the customers. Simple. That’s no longer the whole story. Around 93% of searches in Google’s dedicated AI Mode end without a single click to an external website. More and more people are turning to AI search engines and LLMs to compare products, weigh up services, and decide what’s actually worth their money and that changes the game in a way a lot of brands haven’t caught up to yet.

Here’s the uncomfortable part: you can rank high on Google and still not exist as far as an AI search engine is concerned. The real question is whether AI actually understands what you do, thinks you’re relevant, and is willing to put your name forward.

Rankings: No Longer a...

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