You know what the hardest part of innovation is? Asking better questions!

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Enterprises have been exploring the right balance between how innovation might help usher in the next great opportunity while also protecting the safety of known business models since time immemorial. Recent progress in Large Language Models (LLMs) for unlocking unstructured information is starting to shake up this balance as disruptive innovations re-shape many legacy industries and established norms.

At Cambridge Consultants' recentlu, I got a chance to explore how they are seeing this balance shift, and how enterprises might respond. The group has had a front row seat to disruptive innovation for several decades across many different waves of deep tech, wireless, medical, Internet of Things, and novel sensing technologies. They apply a multi-disciplinary approach to understanding the implications of new or imagined technologies and what is required for catalyzing these into commercial products.

With the recent hype around all things agentic, they decided to conduct their first large scale...

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