Xbox Series X And S Prices Jump Again With $100 To $150 Increases
Microsoft is raising prices of its Xbox Series X and S game consoles once again, marking the third time the company has done so in just over a year. Beginning in August. all Xbox consoles with 512GB of built-in storage will go up in price by $100 while 1TB models will see a bigger $150 price hike. What about Microsoft's 2TB variant? That one is being sunsetted.
The reason for another round of price hikes is a familiar one—continued rising costs of key components, particularly memory and storage chips, driven by insatiable demand to fuel AI's explosive growth. Forecasts are always shifting, but it is generally believed that the memory shortage will persist through at least next year, and potentially into the next decade.
"Last October, we increased XBOX console price by $20-$70 in the U.S. We hoped another price increase would not be necessary, and we have...
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