X adds a video editor to encourage creators to post original content, not stolen reposts
X, the social network that can’t seem to win its perennial battle with bots, is introducing new video editing and recording features in hopes of encouraging creators to publish original content on its platform instead of recycling others’ material.
The update will bring new features, including the ability to overlay video captions in multiple languages and customize their look, as well as green-screen tools that work with photos from your phone’s camera roll or other X posts.
“One of our biggest priorities is to give creators the tools to create original content [and] reward those creators,” X’s head of product, Nikitia Bier, wrote in a post. “We have plenty more updates coming to the video editor in the coming weeks.”
The idea, Bier says, is to provide a “functional” video editor so some videos on X can “finally be original content that doesn’t exist on other platforms.” He noted that...
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