Will the World Cup be safe? New report finds huge surge in cyberattacks targeting professional sports organizations

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  • Darktrace report warns AI amplifies cyber risk in professional sports
  • 84% of clubs hit by incidents in past year; 83% saw AI used in attacks
  • Average cost ~$170k per incident, with repeat hits driving annual losses up to $1.7M

Modern sports clubs operate like most large businesses, and as such, they are targeted by cybercriminals - however, the risk surfaced by the use of AI is even more amplified in this industry, compared to others.

A new report from Darktrace examined how the security risk of AI is twofold: on one end, there are criminals using the new tool to create convincing phishing lures, deepfakes, spoof brands and imitate professional athletes. On the other hand, there are sports clubs themselves using AI without proper safeguards, creating an entirely new risk surface that can be exploited.

According to Darktrace, this risk is amplified in professional sports “where live events, high-value data,...

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