Why In-Person Business Communities Matter in the AI Era
Business has never been this connected, and yet genuine professional relationships have rarely needed more deliberate effort.
That may sound contradictory, but anyone who has spent time building teams, managing people or working across markets will recognise the problem. Technology has made communication effortless. AI can summarise a discussion, draft a response, surface useful information and help us reach people across geographies in seconds. What it cannot do is create trust on our behalf.
Trust still takes time, context and repeated human interaction.
That is why in-person business communities are becoming more valuable, not less, in an AI-enabled world.
Over the past few years, organisations have become comfortable operating through digital platforms. Meetings moved online, professional networks expanded, and access to knowledge became almost frictionless. These changes have brought enormous efficiency. But efficiency should not be confused with depth.
There is a difference between knowing someone’s designation and knowing how...
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