What's stopping robot vacuums from going mainstream? I grilled execs from five of the biggest brands to find out
Robot vacuums have been around for many years, and modern bots are cleverer and more helpful than ever. But while they are getting more popular, they seem to be struggling to properly break through to the mainstream. See a robot vacuum in someone's house, and you'd probably still remark on it. The aim for robovac brands must be to at some point overtake manual vacs as the general public's dust-sucker of choice — so why isn't that happening?
I rounded up representatives from some of the best robot vacuum brands to get their take. I wanted to learn more about the misconceptions that brands are still fighting against, how perceptions of these handy puck-shaped home helpers has changed, and what challenges still remain if robovacs are going to truly hit the mainstream.
Get with the times
"Robot vacuums are gradually being accepted and adopted by the public, rather than being...
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