What football's biggest tournament reveals about winning with AI
As football fans across the globe tune in to the world's largest football tournament, they are seeing teams compete on the sport's biggest stage.
What they aren’t seeing are the countless decisions being made behind the scenes, which are now increasingly being informed by data and artificial intelligence.
Today's elite teams have access to an unprecedented range of tools. Real-time player tracking, opponent analysis, injury-risk assessment, and performance insights have become part of the modern game.
Senior Vice President of Sports & Entertainment, SAP.
Coaches and analysts can now draw from vast amounts of information to help prepare for opponents, evaluate player performance, and inform decisions before and during matches.
Yet as these capabilities become more widely available, technology itself is becoming less of a competitive advantage.
The more pressing question is not who has access to data, but who can truly harness that information to make better decisions...
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