Welcome to AI 3.0! Not ready? Here's how Salesforce CEO Marc Benioff plans to help you ride the rollercoaster
With Salesforce’s Dreamforce gathering now only weeks away, this is traditionally a very busy time for CEO Marc Benioff as he and his team work on the messaging that will form the core of the three day jamboree in San Francisco.
This has typically involved a lot of road testing of ideas and pitches in front of customers for quite some time, what he once described to me as “the longest dress rehearsal”. Given that Dreamforce is the single biggest sales opportunity of the year for Salesforce, such prep is essential.
Of course, while the themes and topics de jour ought to be bedding down now, there’s always room for some last minute course correction, although probably not as dramatic as two years ago when the planned keynote was torn up at the eleventh hour for the pivot to agentic AI!
We may have got some clues as to what...
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