'We have every ambition to reach every corner of market': Meta CTO Andrew 'Boz' Bosworth on the new…

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  • Meta unveils $299 / £269 smart glasses (Meta Glasses) designed with EssilorLuxottica
  • They match Ray-Ban Meta AI glasses on virtually all features
  • They add adjustable nose pieces and a lot of design and color choices

"It’s pretty easy to make glasses that don’t look good, it turns out," chuckled Meta CTO and Head of Reality Labs, Andrew 'Boz' Bosworth, shortly after unveiling a bumper crop of new Meta eyeware, simply called Meta Glasses, all fashioned in collaboration with EssilorLuxottica.

Bosworth says the team argues over "every gram, every quarter of a millimeter" in an effort to bring ever lighter, ever more comfortable, and ever more fashionable AI eyewear to the market. With this foray into making frames with a slightly less well-known brand than Ray-Ban, Meta is bringing the new frames — Adventurer, Fury, and Starfire Kylie [Jenner] Edition — to market at a somewhat startling price: $299 /£269 /...

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