Unconscious Moderation: The App That Asks Why You Drink, Not How Much
**Photo Credit to Engin Akyurt (Pexels)
A glass at the end of a long day gets called "unwinding." A drink before a party becomes "loosening up." Somewhere between the first sip and the hundredth, the habit stops being a choice and starts being a description of the person doing it.Unconscious Moderation (UM), an alcohol moderation app built around the clinical work of licensed psychologists and grounded in Jungian psychoanalysis and behavioral science, was built for exactly that moment, the one where a person can no longer tell if they're choosing the drink or the drink is choosing them.
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