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UK SMBs are increasingly turning to AI for their ads — and many consider it their secret weapon for expansion

AI is opening to the door to advertising on streaming TV platforms for SMBs
37% of small and medium businesses feel cross border campaigns are more accessible thanks to AI
SMBs see AI as key tool in remaining competitive in the future

Barriers to cross-border and multi-region advertising are being broken by AI, according to a new survey by Amazon Ads.

Surveying 4,100 respondents across 14 countries, the results found nearly three-quarters (73%) of UK SMBs have found that AI advertising tools make streaming TV an affordable and accessible platform for their promotional messaging.

The questions focus on the difference between advertising accessibility in 2026 compared with 3 years ago, when 69% found cost to be the main barrier against streaming TV advertising access.

How does AI help SMBs advertise?

Now, over half of SMBs (54%) interested in advertising on TV believe that AI tools can enable them to reach...

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How does AI help SMBs advertise?

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Sysadmin summoned to explain italics – to a user with at least two degrees

Filing: ex-a16z partner Bryan Kim is forming venture firm Mido Capital; sources: he plans to raise ~$100M for a fund backing early-stage AI and other startups

Why the Middle East Is Moving Beyond PAM to JIT Access?

How to watch Possession online for free from anywhere &ndash; stream Gugu Mbatha-Raw's supernatural thriller

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