Truecaller gets into the eSIM business to diversify its revenue streams

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Caller ID company Truecaller launched eSIM services for travellers. The launch comes as the company aims to bolster its balance sheet and diversify business amid dipping ad revenues.

The company said its plans will range from 1 GB over 7 days to 20 GB over 30 days. Initially, the launch will make the eSIM product available in 29 countries.

The list includes Italy, Sweden, Spain, France, Germany, Poland, Portugal, Romania, the Netherlands, Belgium, Ireland, Austria, Finland, the Czech Republic, Denmark, Hungary, the United States, the United Kingdom, Australia, Canada, New Zealand, Switzerland, Norway, Chile, Indonesia, Malaysia, South Africa, Egypt, and Nigeria.

Notably, the company’s biggest market, India, is missing from the list. This is likely due to the country’s strict telecom regulations. Previously, the country blocked AirAlo and Holafly over concerns around fraudulent use.

Truecaller said it is working with global cellular connectivity provider Telna and telecom software provider...

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