ToneTag Launches eKosha, Bringing Banking Beyond Branches with a Voice-First Business Assistant for Every MSME

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ToneTag, India’s deep-tech platform, today announced the launch of eKosha, a voice-first business assistant for merchants that enables banks to deliver a full range of merchant banking services directly at the merchant counter without requiring new infrastructure investment.

Building on ToneTag’s vision to transform payment acceptance, eKosha turns every merchant counter into an intelligent, full-service banking endpoint, powered by ToneTag’s proprietary analog Edge AI and contextual intelligence. At its core, eKosha reimagines conventional payment acceptance devices as intelligent banking touchpoints, enabling banks to engage with merchants directly at the point of business.

With more than 80 million MSMEs in India, banks have a significant opportunity to expand merchant services and strengthen everyday banking interactions. eKosha addresses this by transforming the payment acceptance point into a daily banking engagement channel, enabling banks to serve, engage, and cross-sell to merchants through a single device. By creating this direct merchant engagement layer, eKosha...

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