Tokenomics - shift happens! Tech, lies and FinOps at Prudential

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Traditional FinOps is dead - but did tokenomics kill it?

It’s not me that’s serving the death notice on trad FinOps, it’s Pooja Kumar, VP of Cloud Strategy at financial services giant Prudential. But there are caveats to what she says:

Not FinOps the discipline, not FinOps the community, but FinOps, the way we're doing it for the last many, many years. That FinOps is dead, and if I can be brutally honest, it was dying even way before AI came, came into existence.

That being so, how did we get here where we’re planning the funeral for a well-established operational practice for so many organizations? For Prudential, the road to today is one that has been well-travelled by many others, says Kumar:

We started our journey, our FinOps journey, just like every other organization does. Cloud became a thing, we started building cloud, we started scaling cloud, build got...

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