The Apple Watch Series 12 is a good deal at $50 off

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Apple’s latest watch has faster charging, a more useful implementation of Siri, Audio Intelligence, and more.

by Cameron Faulkner

Oct 7, 2026, 5:00 PM UTC

Photo: Amelia Holowaty Krales / The Verge

Cameron Faulkner is an editor covering deals and gaming hardware. He joined in 2018, and after a two-year stint at Polygon, he rejoined The Verge in May 2025.

Several configurations of the Apple Watch Series 12 are $50 off for the first time for the remainder of Amazon’s Prime Big Deal Days. This includes both sizes (42mm and 46mm) of the GPS + Wi-Fi watches, as well as their pricier 5G-ready counterparts.

Normally $399, the 42mm Series 12 is currently set at $349.99 at Amazon and Target. It costs $100 more for the cellular model. The 46mm model starts at $50 more, costing $399.99 at Amazon and Target, while its 5G version is $499.99 during...

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