The AI second brain: The future of knowledge work

Most companies don’t understand that today’s AI tools are capable of fundamentally transforming how daily knowledge work is done.

This is because they’re using AI in an unsophisticated way and aiming it at the wrong place.

But this level of transformation is already happening, as millions of knowledge workers have figured out, and as enlightened companies are starting to recognize.

To delve deeper, you first need to understand that most knowledge work is invisible. The essence of knowledge work—thinking, processing, judging, ruminating, planning, mulling—happens in workers’ heads, unseen.

Unfortunately, workplace AI is currently deployed into the knowledge systems that are visible, the outputs —emails, documents, chats, meetings, etc. It doesn’t matter how good the AI is, because when it operates at this level, it’s too late to really transform how the work is done.

To give a practical example, when you need to create a projectdeliverable, 80% of your...

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