The agentic pivot: From optimization to enterprise orchestration

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By Balu Chaturvedula, SVP & Country Head of Walmart Global Tech

Retail, historically defined by linear supply chains and sequential value creation, is undergoing a foundational paradigm shift. For the past decade, artificial intelligence functioned primarily as a localized optimizer — enhancing search, personalizing recommendations, and improving demand forecasting. These targeted AI interventions improved specific functions, but they also exposed a larger truth: optimizing isolated systems delivers only limited value. A recommendation is only as good as the supply chain’s ability to fulfill it.

The industry’s core challenge has evolved. It is no longer an infrastructure or data-scaling problem; it is a multivariate synchronization problem. Tomorrow’s market leaders will not merely optimize isolated functions; they will orchestrate entire enterprises.

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