The 2026 Midterms Are Coming. Political Deepfakes Are Already Here
Scammers have always tried to trick us into handing over our hard-earned money and personal information. But generative AI is making it even easier for them. Now, with the click of a button, they can create pretty decent content that looks and sounds just like us. This is called AI impersonation, and it’s a growing problem.
Celebrities, public figures and politicians are all high-profile deepfake targets. As we approach what is likely to be consequential and controversial midterm elections in November, we need to prepare now.
AI-generated or synthetic media is the new norm, thanks to tech companies like OpenAI, Google and Meta. AI image and video generators can create and edit content easily, no advanced Photoshop skills required. AI makes it easier to make more fake content and quickly distribute it widely. Bobby Ford, chief strategy and experience officer at Doppel, told me that this problem can be...
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