Tesla Drops Full Self-Driving Name in Europe Amid Regulatory Scrutiny

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Tesla’s “Full Self-Driving” just got a new name in Europe, one that admits you’re still the one doing the driving.

The company has renamed its flagship driver-assistance system “Tesla Assisted Driving” across European websites, dropping the “Full Self-Driving (Supervised)” branding that German regulators criticized as misleading. The US site continues to offer FSD subscriptions for $99 a month.

The change comes as Tesla seeks broader European approval for the technology. While the new name does not change how the system operates, it addresses concerns about whether the original branding overstated its capabilities.

What happened

Germany’s Federal Ministry of Transport said Tesla’s FSD name was “somewhat misleading,” noting the system “is not a system that takes over the entire...

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