Team ’26 Europe – speeding up the operational flows that drive success at Atlassian Williams F1 Team

When new Team Head James Vowles joined the Williams F1 team in 2023, he found antiquated manual back-office systems, and saw the need for a major systems overhaul. As part of that process, the team began working with Atlassian 18 months ago. Then last year the collaboration took on a new dimension, when Atlassian became Williams’ official technology and title partner. Richard Sworder, Head of Product Ownership at Atlassian Williams F1 Team, tells us:

Building a race car is not a simple endeavor, there is an awful lot of technology that underpins that. Information technology as opposed to vehicle technology. I've been involved with Atlassian from the get-go. Really seeing it as a way of building up our organizational knowledge, storing that and accessing that, so that we can reuse it at scale across the business.

An F1 race team has all the requirements of any other businesses, but in...

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