TECH NEWS
MACH X - now the checkout is on social media - what agentic commerce means for brands
My 22-year-old son does his clothes shopping on TikTok. So how does a brand like JD Sports Fashion reach him, squarely in the middle of its target 16-24 demographic, to buy its products there? After a two-year transformation of its online presence and with $15 billion in global revenue at