T-Mobile Just Quietly Killed Its Better Value Phone Plan After Less Than a Year

T-Mobile launched new mobile plans this week by announcing “Nothing,” referring to the new EIP Flex 36 installment plan, with which you can get a new device for zero money down, not even taxes on the phone.

But nothing is also what’s available if you wanted to sign up for T-Mobile’s recent Better Value plan, which the company rolled out in January and just removed on Tuesday when it launched its “2.0” plans.

From the start, Better Value was listed as a limited-time offer, but T-Mobile never provided an end date. It was last available on T-Mobile’s site on Monday, as shown by the Internet Archive.

“Our Better Value plan was a limited-time offer for eligible customers,” a T-Mobile spokesperson said. “Nothing changes for current customers on the plan. With the launch of our new plans, that offer is no longer available to new customers.”

Those currently on the...

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