Sweden tells citizens to be ruder to phone scammers as criminals take advantage of good manners

• Swedish celebrities are fronting a campaign to be rude to phone scammers
• The majority of Swedish phone scam victims are over 60
• Swedish police state that fraudsters collect around 5.7 billion SEK a year, over £431 million

Swedish celebrities have been hired to help the national government promote the use of profanity when dealing with telephone scammers.

The famously well-mannered Swedes are being encouraged to employ potty-mouthed responses when bothered by vishing scams and other attempts to steal money over the phone.

Swedish law enforcement states that 5.7 billion Swedish krona – £431 million or $575.3 million is stolen every year by fraudsters, many of which operate over the phone. The campaign is targeting over 60s as they are the main target for scammers.

Targeting over 60s

Christina Schollin, Claes Elfsberg, Suzanne Reuter, and Lennart Jähkel are participating in the campaign, which aims to provide elderly Swedes with the confidence...

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