Russia's plan to advertise on rockets and spacecraft takes off
“According to the amendments, Roscosmos has been granted the right, effective January 1, 2026, to place advertising on space objects owned by both the State Corporation itself and federally,” the state-owned space corporation, Roscosmos, said. “The amendments will create a mechanism for attracting private investment in Russian space exploration and reduce the burden on the state budget.”
Raising small amounts so far
So Russia entered the brave new world of pervasive space advertising a few months ago. The Russian business newspaper Vedomosti reported that six large advertisements have been placed on Russian rockets in 2026. These include ads for PSB Bank, the Kofemaniya restaurant chain, the Russian Media Group, and the Russian Olympic Committee. The other two were public service announcements.
Will this help?
Like other segments of the Russian economy, Roscosmos has been subject to Western sanctions since the outbreak of the war against Ukraine. International partners, particularly the...
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