RoachFest London 2026: The database as competitive asset
SPONSORED POST: Operate without fear. Build with confidence. Adapt to the AI era
The database a business depends on shouldn’t be a potential point of failure; it should be a competitive asset. That’s the proposition Cockroach Labs will put to enterprise architects and database administrators at Convene's Bishopsgate venue in London on Thursday, June 25, 2026. The one-day RoachFest London 2026 event will examine how a database makes that transition from costly liability to competitive advantage.
Modern infrastructure grows more complex and harder to manage by the year: Today's challenge might be a traffic spike or a cloud provider outage; tomorrow's could be an AI agent that needs durable context across long-running sessions.
At RoachFest London, Cockroach Labs will show why the database should not sit as a passive store, but act as the resilient layer that a modern enterprise depends on: one that lets teams operate without fear, build...
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